Brightspark Blog | Student Travel

9 Fundraising Lessons | No. 9 Optimize Matching Gift Programs

Written by Brightspark Travel | January 19, 2016 | 2:00 PM

Did you know that some of your school’s parents can double their fundraising donations without paying a cent more? Many large corporations participate in matching gift programs – that is, when employees donate to a fundraiser or charity, the company contributes the same amount (if not more).

With over 65% of Fortune 500 companies offering matching gift programs, there’s a pretty good chance that at least a few parents can take advantage of them. Yet, individuals are often unaware companies offer this. As you promote your fundraiser to parents and less-frequently-tapped donors, encourage them to look into their company programs.